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The consultant's guide to results-driven business proposals : how to write proposals that forecast impact and ROI /

by Phillips, Jack J.,
Authors: Phillips, Patricia Pulliam.%joint author Published by : McGraw-Hill, (New York :) Physical details: xiii, 322 p. : ill. ; 25 cm. ISBN: 0071638806 Subject(s): Proposal writing in business. | Rate of return. Year: 2010
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Item type Location Call Number Status Notes Date Due
Book Book AUM Main Library 658.453 P558 (Browse Shelf) Available JBC/2011/10770
Book Book AUM Main Library 658.453 P558 (Browse Shelf) Available JBC/2011/10770

Includes bibliographical references (p. [311]-313) and index.

The value evolution -- The proposal process -- How to develop objectives your clients will love -- Project needs : the basis for objectives -- Developing the proposal -- Managing the proposal process -- Forecasting reaction and learning -- Forecasting application and impact -- Forecasting money : benefits and costs -- Forecasting ROI and intangibles -- How to guarantee success -- Federal Information Agency : project proposal.

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